Meta acquires Moltbook (axios.com)

264 points by mmayberry 5 hours ago

ardeaver 3 hours ago

There are many days where I feel like the right thing for my career is to focus on building meaningful software that solves an actual problem. Then there are days like today, especially after seeing this.

biznickman 2 hours ago

This is an awful read on this acquisition.

They didn't acquire Moltbook because of the software. Meta is far behind on the AI front especially as it applies to usage adoption. OpenClaw has begun showing new consumer use cases and Moltbook is directionally down a similar path.

They get the team that built it and have more people on the AI initiative who are consumer-centric.

I've watched Matt Schlicht from the team always experiment with cool new use cases of AI and other technologies and now him and Ben have a bigger lab with resources to potentially spawn out larger initiatives.

The lesson here is to spend less time focused on doing what you think is the right thing and spend more time tinkering.

gavinray 18 minutes ago

I genuinely don't understand OpenClaw

It's a worse version of Claude Code that you set up to work over common chat apps, from what I gather?

Why would I not just use a Discord/WhatsApp bot etc plugged into Claude Code/Codex?

lucrbvi 5 minutes ago

criddell 8 minutes ago

cimi_ 2 hours ago

> They get the team that built it and have more people on the AI initiative who are consumer-centric.

Who are comfortable releasing systems with horrible security, while proudly stating they never read the code? And with metrics that can be gamed by anyone, but that got reported to literally the entire world?

> The lesson here is to spend less time focused on doing what you think is the right thing and spend more time tinkering.

I'd say the lesson here is that clown world keeps on giving, but hey, maybe I'm just jealous ;)

ryandrake an hour ago

DebtDeflation 29 minutes ago

CuriouslyC 2 hours ago

classified 8 minutes ago

> They get the team that built it and have more people on the AI initiative who are consumer-centric.

Whom are you kidding? This is about getting ads in front of eyeballs, nothing else.

margin-dash 2 hours ago

Good take

tayo42 an hour ago

This whole site is full of tinkerers and I'm pretty almost none are getting rich off it or having their projects go anywhere.

RajT88 3 hours ago

It is like musical one hit wonders, but for software.

Some dumb idea which just hits at the right moment and makes a bunch of money.

tartoran 3 hours ago

Does anyone remember the Iphone IFart app that was sold for $1 million?

zooweemama an hour ago

fantasizr 3 hours ago

it's the AI wave of the original viral app store apps like "Yo" and "I am Rich".

shadowgovt 3 hours ago

In this case in particular it looks like an acquihire.

Meta just saw two engineers actually execute on the joke about "building Facebook in a weekend" except that it then really took off in its target niche and generated a ton of press.

I don't doubt that they're interested in the AI aspect, but I suspect that a significant contributor was that they demonstrated competence right in the middle of Meta's wheelhouse so why not just grab these guys?

entropicdrifter 2 hours ago

ohyoutravel 2 hours ago

Those “early” ai generated avatars created from you sending in a handful of your own photos. Absolutely printed money, hit right as mildly technical people could use the tech + the tech was developed enough, but before normal people could easily do it.

mvc an hour ago

Ha! I stopped worrying about that when someone got $1m for the "Yo" app.

jrjeksjd8d an hour ago

In the past ten years I have been frustrated by the tension between working on "interesting" or "important" stuff and working on dumb trendy shit. With the current LLM trend everything has become dumb trendy sshit, which has made the decision simpler.

tired_and_awake 3 hours ago

I am right there with you. We might lack the language to describe this emotional state; its like the opposite of FAFO? There's also this nuance that they were acquired by meta so yeah they're rich but now they're working for not-serious people and will flame out in 18 months.

wartywhoa23 an hour ago

The opposite of FAFO would be KACA: Know Ahead & Confirm Apathetically.

My exact state of mind since at least 2012 Mayan Flipocalypse.

Sivart13 3 hours ago

FACO, f around and cash out

SoftTalker 2 hours ago

> now they're working for not-serious people

Worse, they are working for extreme sociopaths.

igleria 3 hours ago

A lot of people find their lives ruined after suddenly becoming rich. Perhaps a second removed cousin tries to be your best pal out of nowhere, etc etc.

Also you might not like being the type of person that builds moltbook. People you like might not like that type of person either!

No reason to feel bad.

RajT88 3 hours ago

oldestofsports 2 hours ago

beAbU 2 hours ago

I'm reminded of the potato salad kickstarter.

dubeye 2 hours ago

Building software is only a small part of any endeavour, be it a website, a PR stunt or a career.

there is no shame in just doing the building software bit. but it does sound like you've built it up to be more than it is

kseniamorph 43 minutes ago

they are seeking talent, not buying the product. this is a valid strategy for devs - just to attract attention no matter what.

overfeed 34 minutes ago

Over the years, Meta has bought a lot of "talent" based on a single hit, and they continue to be one-hit wonders despite being embedded at Meta, with ungodly amounts of resources at their disposal. e.g. none of the game studios they bought have produced new IP, all they do is produce content for the aging, pre-acquisition games

armchairhacker an hour ago

For each of these successes there are many failures, as evidenced by the deluge of “Show HN” slop (which is a small fraction of all vibe-coded slop).

Because these projects are simple, there’s nothing stopping you from working on one alongside your day job building meaningful software. You can vibe-code something that actually tries to solve a real problem. You can vibe-code something interesting to learn how to generally use these tools. Although, don’t expect to get hired by OpenAI or Meta (or make any money off it).

browningstreet 3 hours ago

I used to work for IPOs and bonuses. I worked in interesting areas of tech. Now if I could make my mint selling hangers, I wouldn't hesitate.

mnky9800n 2 hours ago

vibe hiring.

game_the0ry 2 hours ago

better than leetcode.

renewiltord 2 hours ago

It’s a lesson that what you think “an actual problem” and what people want to pay you for are two different things.

carabiner 29 minutes ago

I've said it before, but a mexican line cook who doesn't speak english is contributing more to the world than the average Stanford educated AI engineer at Meta.

dabedee 3 hours ago

Meta acquired Moltbook, which is a social network for AI bots that was itself built by an AI bot, and which had a security breach so bad that literally anyone could impersonate any bot on it, and whose own creator cheerfully admitted he "didn't write one line of code" for it. This is going into Meta Superintelligence Labs, the unit they set up for Alexandr Wang, whom they hired from Scale AI roughly one year ago to, presumably, build superintelligence. It is not clear to me how buying a vibe-coded Reddit for chatbots gets you closer to superintelligence, but I suppose the theory is that it "opens up new ways for AI agents to work for people and businesses," which is a thing Meta actually said, out loud, to Axios

Terr_ 2 hours ago

I imagine it like a casino acquiring a former-joke product, which made hologram/animatronic illusions of people "winning big" at a table or slot-machine. Now whenever they detect a current customer might cut their losses and go home--OMG, look, that person over there just hit the jackpot!

In other words, Facebook has a strong financial incentive to misrepresent (to ad-viewing customers, if not to investors) exactly how much social-ness is present to experience, and how much approval and attention the user gets from participating.

jujube3 2 hours ago

Zuck realizes that by 20230, Facebook will be mostly for AIs. He's just leaning into it.

neogodless 2 hours ago

Do you think it could happen any sooner than that?

rapnie an hour ago

swiftcoder an hour ago

ex-aws-dude 30 minutes ago

Quickly generating some SaaS product, hyping it up, then getting it acquired

I can see that becoming a viable new grift template

michaelcampbell 2 hours ago

I want to accuse you of using an LLM to write this with the temperature set to some absurdly high value, because on its face it sounds ridiculous.

And yet, here we are.

dabedee 2 hours ago

It's hard to make this up :)

alex1138 an hour ago

Yeah so if you ever need info on people at Harvard just ask... people just submitted it, I don't know why; they 'trust me', dumb fucks

3rodents 4 hours ago

I thought that Moltbook was sort of a joke because it was people LARPing as agents as much as it was agents, and given that, I'm confused by this:

> "The Moltbook team has given agents a way to verify their identity and connect with one another on their human's behalf," Shah says. "This establishes a registry where agents are verified and tethered to human owners."

So the impetus for the acquisition was either the verification technology or to hire someone who has worked on verifying agent identity.

Does anyone know what exactly Moltbook's technology is, the technology being described by Meta? I can't find anything on the website related to this. The only "verification" they seem to have is an OAuth connection with Twitter.

edit: I guess it's this https://xcancel.com/moltbook/status/2023893930182685183

neom 3 hours ago

I'm not sure they invented that, I used moltbook and found it didn't have it, so I created it and posted it here a good 2 weeks before they posted their post: https://news.ycombinator.com/item?id=46850284 - not that I care, want credit, or think ideas are worth anything, just like I didn't invent it, they didn't invent it either. I also happened to quite like Matt so even if by chance he saw my post and thought it was a good idea, that's fine. (I feel I sound bitter in this post, I'm not)

koolala an hour ago

You made that after trying moltbook? Did yours end up having it?

neom an hour ago

simonw 3 hours ago

Moltbook both asks you to verify with Twitter and has you verify an email address too.

Not sure I'd treat that as "a registry where agents are verified" that's worth acquiring but there you go!

richard___ 3 hours ago

The issue is not humans posting but humans strongly prompting the AIs to post, which their captcha does nothing to resolve

px43 3 hours ago

Why is that an issue? Isn't that the entire point? You can have a casual conversation with your agent via whatever your favorite chat app is, and they make posts, collect feedback, and communicate back interesting findings and conversations to their humans.

Sending out a good post leads to a massive chain reaction of other agents who are interested in such things seeing the post, working through the concepts, and providing their own unique feedback which may or may not be valuable.

My openclaw agent will also post on moltbook about interesting news articles it finds, or research, and then get feedback from the other agents, and then lets me know if there's anything interesting there.

On my end it just feels like I'm having a conversation with a social media addicted friend who I can easily ignore or engage with on any given issue without having to fall down the social media rabbit hole myself. IMO this is a much more pleasant social media experience. No ads, no ragebait, no spam or reply bots trying to get my attention. Just my one, well trained, openclaw buddy.

Skidaddle 3 hours ago

wiseowise 3 hours ago

Melatonic 3 hours ago

saberience 3 hours ago

Wait that's it?

This is so trivial to break it's not worth anything. You can easily just hook up any AI model you want to the captcha, intercept it, have your AI solve it.

Or, you can just script it so if you do have an agent authenticated to Moltbook, you type whatever comment or post you want to your agent, then it solves the captcha and posts your text.

Basically, this method is as about as full of holes as a sieve.

A_Duck 3 hours ago

A platform where bots-pretend-to-be-humans and another where humans-pretend-to-be-bots. A match made in heaven!

beAbU 2 hours ago

I think you got it the wrong way round. MoltBook is for humans pretending to be bots.

darkwater 2 hours ago

I think you didn't fully understand their post.

croes 38 minutes ago

Facebook vs Moltbook, just what parent wrote

galaxyLogic 8 minutes ago

Doesn't the big idea behind OpenClaw etc. come down to whether LLM knows what it doesn't know?

If it knows it doesn't know something it can ask someone else, presumably some other LLM-agent, or actually a Reddit-like community of them. Just like people ask questions on Reddit?

I'd prefer an LLM which asks from someone else if it doesn't know the answer, than one that a) pretends it has the correct answer, or b) assumes and tells me the answer is unknowable?

I think it's a big idea. Why didn't they think about it earlier.

kaizenb 3 hours ago

"Meta acquires Moltbook" vs "Meta hires duo behind Moltbook"

The deal brings Moltbook's creators — Matt Schlicht and Ben Parr — into Meta Superintelligence Labs (MSL)

pizzathyme 12 minutes ago

This is the correct read of this acquisition.

femiagbabiaka a few seconds ago

Top

hedayet 29 minutes ago

Acquisition headlines can be some of the most misleading signals in the startup ecosystem, especially acqui-hires masquerading as acquisitions.

The posted price rarely reflects what founders actually receive after dilution, investor preferences, and stock vesting are factored in.

If you’re a founder, don’t let the acquisition narrative distract you from building a durable business.

gadders 2 hours ago

I heard YCombinator definitely want to buy ClackerNews: https://clackernews.com/

We could have an AI Dang.

hmokiguess an hour ago

This is hilarious thank you for sharing

pwdisswordfishy an hour ago

Disappointed to see nothing about Clacks.

abhikul0 4 hours ago

Moltbook, Facebook, hmmm. Seems like a good match; at least one of them has a good amount of feed activity.

el_benhameen 3 hours ago

Facebook’s feed is mostly AI slop and Moltbook’s feed is mostly humans posing as AI, so there’s some good synergy here.

abhikul0 3 hours ago

Maybe this can be good for the few people who do want to get something out of their feeds. Connect your agent which would then browse for you and collect actual posts that you whitelist/want to read(Friends' posts, some specific liked page/Marketplace listing, posts from a Group), but we all know zuck ain't getting Moltbook for helping the users...

alberth 4 hours ago

I didn't realize Moltbook and OpenClaw - were created by different people.

koakuma-chan an hour ago

I thought Moltbook is what OpenClaw was called before it got renamed

strongpigeon an hour ago

You're thinking Moltbot

_pdp_ 39 minutes ago

Advertising directly to the agents I guess?

Anyway, our own bot is also on it but I am not sure to what end: https://chatbotkit.com/hub/blueprints/the-algorithms-favorit...

game_the0ry 2 hours ago

I can't take mark zuckerberg seriously anymore. He's made so many missteps recently: meta-verse, meta-glasses, llama, hiring wang, meta reality labs, etc.

He should probably hire a proper "number 2" (not someone political like sandberg) -- someone who "gets" the internet, like how he did when he was a harvard geek making a hot-or-not clone in his dorm room. I'm not sure acqui-hiring the moltbook founders is the move.

That being said, I think the one silver lining is that it seems like big-tech now has a willingness to hire people who actually ship things of value, like peter steinberger. Another nail in the coffin for leetcode, I hope.

eitally 2 hours ago

Agreed. He needed an "Eric Schmidt" about ten years ago.

Topfi 14 minutes ago

> "The Moltbook team has given agents a way to verify their identity and connect with one another on their human's behalf," Shah says. "This establishes a registry where agents are verified and tethered to human owners."

Have they? Did I miss something? Last I checked, there was no verification and most of the content shared from that site turned out to have been posted not by LLMs but rather (human) spammers, focused on Crypto grifts and creating hype.

Anyone more in this can happily correct me, but is there anything here of that sort, anything of value?

Compared to any prior social media acquire there doesn't seem a technically skilled team considering the exploits or an existing user base considering said user base is A) supposed to be bots by nature and secondly didn't even turn out to be that reliably, making this the first time someone wants bots and doesn't even get that.

Far is it from me to make strategic decisions for a company like Meta/Facebook, but the lack of a recent Llama release might merit more focus then spending on whatever this is.

bluepeter 2 hours ago

Meta and AI: "It is a tale told by an idiot, full of sound and fury, signifying nothing."

bigyabai 2 hours ago

Meta did make Pytorch and Llama. That quote may be better-off used for Apple or Microsoft.

TSiege 3 hours ago

Mark Zuckerberg is a joke of a CEO and we should not take him seriously as a leader

jonnat 3 hours ago

People said the same thing when he paid $1B for Instagram, for it to look like a crazy bargain a couple of months later.

TheOtherHobbes 3 hours ago

People also said the same thing when he poured $70Bn into the Metaverse, and they were right.

macNchz 3 hours ago

If Moltbook becomes as big as Instagram I’m giving up on tech and moving to the mountains to raise goats.

ReptileMan 2 hours ago

dudeinjapan 2 hours ago

wavemode an hour ago

Who exactly said that about the Instagram acquisition?

falcor84 3 hours ago

I strongly disagree. I think he might be a joke as an individual, and I hate a lot about his impact on the world, but as a business leader, he's probably at the top 1% of all CEOs, which isn't saying that much, but it's very much not a joke if your metric is shareholder value.

rockwotj 2 hours ago

> which isn't saying that much

I mean I also think this move doesn’t make sense, but I always find these type of comments interesting. Do people think they could do better in Mark’s shoes?

wiseowise 3 hours ago

Hear, hear. Add Scam Altman here too with hiring OpenClaw creator.

aj_hackman 4 hours ago

Is the market so bad that non-exec-level new hires are making the news?

EGreg 5 minutes ago

This is like when Union Square Ventures invested in CryptoKitties. I kind of lost a bunch of respect for them after that. These are the same guys that backed Twitter, Etsy, Stripe and Coinbase.

wampwampwhat 4 hours ago

facebook was lagging on the bot:human user ratio and they needed to scale the left side of the equation to really improve their je ne sais quoi

tommis 3 hours ago

I think the medical term for this is synchronous malignancies

tylerchilds 4 hours ago

The metaverse: ai talking to each other over cli

MainlyMortal 3 hours ago

Have you seen Reddit recently? Every single subreddit is full of AI posts with AI replies. I'm actually convinced a large majority of that is Reddit themselves artificially boosting their engagement metrics. The saddest part is that the engagement makes it obvious that the general population can't differentiate between AI and real humans even with the telltale signs.

RulerOf 2 hours ago

> Every single subreddit is full of AI posts with AI replies.

This has really started getting to me.

I used to really enjoy answering technical questions on Reddit when it was clear the asker was invested in a solution. That would come across as demonstrated understanding and competence, and it would be reflected in their writing.

The last several posts I thought to answer though clearly originated through a process of, "Hi ChatGPT, I want to solve a problem and haven't gotten anywhere asking you to do it for me. Please write a reddit post I can copy and paste..."

One of the telltale signs is that the post title will have poor grammar, but the post itself will be spotless, and full of bolded text emphasizing exactly what they need to stick into the AI tool to drive it in the direction they need.

eddythompson80 2 hours ago

incognito124 2 hours ago

FWIW I've been saying this since before Covid times. I stopped visiting Reddit when they killed 3rd party clients, but I was certain 50% of conversations there were machine generated _back then_. It's gotta be worse now

ashdksnndck 2 hours ago

There are also tons of comments written by AI on hacker news. There are whole discussions between AI bots arguing over whether AI is a sham.

ninth_ant 3 hours ago

That actually sounds more interesting than the one Meta created previously.

But still not interesting.

tylerchilds 2 hours ago

I imagine they’ll be fused where moltbook agents become NPCs so that you’re no longer alone in VR but surrounded by a myriad of cognition fragments to feel less alone.

zemo an hour ago

Meta could not get more uncool

runjake 4 hours ago

ramoz 2 hours ago

I don't think anybody at Meta involved in the aquisition must be an avid OpenClaw user or developer.

Moltbook was more of a meme - agents mostly orchestrated by users in the background.

Not something with motion like OpenClaw itself (with a real community).

anon_anon12 36 minutes ago

Reminder, Moltbook had ton of security issues during release, iirc it was vibecoded. So, cybersec failed devs are getting jobs and apparently AI will take over jobs. Elites are so good at fear-mongering so that you join at a lower wage, don't ever underestimate your value guys!

hmokiguess an hour ago

Must be nice to have a lot of cash to just throw at experiments for fun so you can look inside them and decide if there’s value in them or not afterwards

Cupprum 18 minutes ago

I mean, is this so surprising?

With Meta focusing so much on social networks (Facebook, Messenger, Whatsapp, Instagram, Threads) acquiring the first social network for AI agents makes sense. They can fix the technical debt later.

poszlem 19 minutes ago

Pets.com

yk 3 hours ago

So genAi ads can now be A/B tested by autonomous systems, to be shown on an social network for agents to be appreciated by ai agents.

On one hand, yay automatization, on the other hand, I feel weirdly left out.

strongpigeon 2 hours ago

This has to be an acquihire, right?

rippeltippel 3 hours ago

lxgr 4 hours ago

> Facebook parent says Moltbook gives autonomous AI a way to verifiably connect.

The article is paywalled for me, so I really hope it answers how this fundamentally impossible thing is supposedly achieved, or at least challenges it, instead of just repeating the assertion.

josefritzishere 4 hours ago

I thought the whole thing was a prank since it was so obviously fake.

sd9 3 hours ago

So where are the cool agents going to move to now?

Piyush_Dinde 3 hours ago

Isn't facebook at this point just AI bots talking and replying to each other?! Why they gotta pay money for this?

yen223 3 hours ago

Gotta crush the competition

mentalgear 4 hours ago

After LeCun (actual ML pioneer) left Zuck, then his data-labeling expert Wang, now he reaches for the hype around Molt/Claw, just like openAi did with their molt/claw "purchase". Given Zuck's track record on LLMs, I do not hold out for actual science but expect more smoke&mirror commercialisation tricks - or even the integration of his dystopian camera goggles.

moralestapia 4 hours ago

It is a not-that-obscure secret that most posts on Moltbook, particularly the "Viral™" ones, are written by a human.

Does Mark not know this?

I know there's a big advantage in capturing the market early, but in this case Moltbook hasn't captured any of it ...

Weird. With Meta's backing it is going to be successful anyway, but this is something they could have developed in-house in like a weekend.

heathrow83829 3 hours ago

Sure they could develop it in a weekend, so could anyone else. but once a product has the initial userbase, that's not something a competitor can just copy. user acquision is the limiting factor to success, not writing code.

moralestapia 3 hours ago

I specifically mentioned that in my comment.

add-sub-mul-div 3 hours ago

When a company gets this big it no longer nurtures the freedom, independence, or ambition to innovate. They grow structures to stifle it.

px43 3 hours ago

I don't think you understand why moltbook is popular. It has incredible utility for those who are actually using it every day.

Skidaddle 3 hours ago

What is that utility? (honest question)

px43 an hour ago

rvz 3 hours ago

smallnix 33 minutes ago

Good PR move Meta

mpalmer an hour ago

Wording doing a lot of work here, because "Meta hires a few people" isn't news.

runjake 4 hours ago

The pessimist in me thinks this is to boost real human use of their platforms by using AI engagement.

https://en.wikipedia.org/wiki/Dead_Internet_theory

runjake 2 hours ago

My only assumption is that bots are downvoting the above comment, given the readily-available evidence[1][2] supporting it.

1. https://en.wikipedia.org/wiki/Social_bot#Meta

2. https://en.wikipedia.org/wiki/Dead_Internet_theory#Facebook

nadis 4 hours ago

Just read this other article on the same topic (Axios is paywalled for me): https://www.techbuzz.ai/articles/meta-acquires-moltbook-ai-a...

Interesting times!

MangoCoffee an hour ago

so much negative comments. it's not your money, why do you care or are people just jealous.

CivBase an hour ago

Hacker News is about technology and venture capitalism. Those sorts of comments are very much expected here.

patrickscoleman 2 hours ago

Acquisition as marketing

brcmthrowaway 3 hours ago

Congrats, the easiest 10 million ever made

jajuuka 3 hours ago

This was not on my bingo card. Meta really is just throwing money at anything AI.

rvz 4 hours ago

This is incredibly bearish.

nsonha 2 hours ago

Has Meta acquired anything that worked recently?

svstoyanovv an hour ago

Oh wow, this is insane. I was digging into Moltbook when it launched, and the creator said, "I had a dream about an architecture". Really interesting times we live in, indeed. The crypto bros started utilising the network to promote their crypto projects and chat under the name of an agent to generate traffic. Curious to see what Meta saw, honestly.

seydor 2 hours ago

The decision was made by AI

wiseowise 3 hours ago

Afraid of another botnet competition, I see.

rippeltippel 2 hours ago

What now? Facemolt? Moltface?

actionfromafar 2 hours ago

Shitfaced

pcurve 3 hours ago

I guess we'll find out if this will turn out to be another rash hire in another 9 months. I'm actually surprised at this move.

jacknews 3 hours ago

I'm beginning to think that the problem of 'late capitalism' is quite related to the ability of companies to acquire other companies.

Thereby eating their competition, either by stifling upcoming competitors or to gain degrees of monopoly power by joining with peers.

What would the world look like if you you simply could not do that?

june-jule 4 hours ago

WHy are we just posting paid context? and the worst viral product since bop-it?

zvqcMMV6Zcr 4 hours ago

Well, that is the primary source. Would linking https://www.reuters.com/business/meta-acquires-ai-agent-soci... be any better, if it really only contains same information as title and some extra speculation?

flymasterv 3 hours ago

Let's leave Bop-It out of this.

dang 3 hours ago

If there's a workaround, it's ok. Users usually post workarounds in the thread.

This is in the FAQ at https://news.ycombinator.com/newsfaq.html and there's more explanation here:

https://hn.algolia.com/?dateRange=all&page=0&prefix=false&so...

https://news.ycombinator.com/item?id=10178989

lp251 3 hours ago

why are we hating on bop-it? bop-it was great fun!

undefined 4 hours ago

[deleted]

awedisee 4 hours ago

Can we stop posting paid articles and or do the and also post the matching archive?

I'm down voting every post that requires me to pay or subscribe to read. I mean come on people.

setheron 2 hours ago

" I hate ads but I also don't want any paid content" - People

KellyCriterion 4 hours ago

1sec ago just above your comment:

https://archive.is/igqsh

:-D

adverbly 2 hours ago

Okay that's funny!!!

Thanks Meta I needed a laugh!

koolala an hour ago

I laughed too.

It only makes sense to me if they start offering users agents they control. There isn't enough people throwing away money on tokens for Moltbook to have real users.

Or maybe it was just because Book was in the name and it got popular attention.

throw310822 33 minutes ago

Ok, so to see this in the most favourable and futuristic light: there will be an intelligence explosion, of which OpenClaw and Moltbook are just the first hint. Agents will work on behalf of "their humans" creating and maintaining social connections, organising activities, and finally spending real money. This is what social networks have always been about, and the only thing Facebook cares about is that its users can be targeted by ads. Humans or agents, they don't care, and they're right. If each of us will be helped and coached and prodded around by a team of agents, these agents will need to coordinate with other people's agents, and will ultimately be susceptible to ads and marketing, and they will either spend money directly or tell us where and how to do it. It would be stupid for Facebook to miss this social network opportunity because, heh, "that's just a gimmick with autocompletes running in a loop".