Meta removes ads for social media addiction litigation (axios.com)
419 points by giuliomagnifico 5 hours ago
arendtio 12 minutes ago
I love it, because it shows that advertisement is communication as well.
Communication is highly regulated for good reasons, and advertisement is not. This is as if telecommunication companies would disconnect calls when what is being said does not fit their agenda.
This should be illegal for advertising companies as well.
finghin 11 minutes ago
I rarely say this, but very fitting username.
elAhmo an hour ago
We can effectively trace all of the problems we have today in a global scale back to social media.
ElijahLynn 10 minutes ago
I'd say the root is circadian rhythm disruption. Artificial lighting, social media, etc.
AmericanOP 24 minutes ago
So thank the ~80,000 employees at Facebook working tirelessly to make the platform as shoddy as possible.
Legend2440 16 minutes ago
All the problems? Really?
engeljohnb 6 minutes ago
The words "scale back to" are vague, but I'm struggling to think of any current global problems that weren't at least exacerbated by social media.
NERD_ALERT an hour ago
I don’t disagree that social media has played a massive role in changing the world in a negative way. This is a very far reaching claim though and one that kinda misses the forest for the trees. The problem is that fundamentally capitalism demands that companies find more ways to siphon more money from customers every quarter or they fail.
Social media is a perfect storm for the elites in this system. It’s a CIA wet dream. It’s literally a globalized and hyper personalized propaganda distribution platform. This is the inevitable outcome of capitalism and human behavior. Meta’s whole purpose is to create the most optimized pipeline for accepting money from 3rd parties in exchange for convincing as many people as possible of what they want those people to believe.
Social media is evil but it’s also the natural course of what happens with current technology and the incentives of capitalism.
hkpack 20 minutes ago
I don’t know why it’s CIA wet dream, while it’s mostly used against western democracies.
Are people in CIA incompetent?
TiredOfLife an hour ago
Exactly. Without social media there would have been no nazis.
petre an hour ago
Bierhalle, the social media of the 20s, to only without the personal data hoarding.
bilekas 5 hours ago
> "We will not allow trial lawyers to profit from our platforms while simultaneously claiming they are harmful."
Wow.. That is quite a statement. Am I right in saying that in order to claim for the class action lawsuit, which facebook has been 'found negligent', that the victims need to take an action collectively in order to claim ? IE They need to be reached somehow to inform them of the possibility ?
Seems the most obvious place to advertise would be Meta.
I understand Meta can basically do whatever they like with their ToS but the statement from the Meta spokesperson seems like an extremely bad idea.
pixl97 4 hours ago
Tobacco lawyers "Putting that cigarettes are harmful on the box would be devastating to our profits!"
akersten 3 hours ago
It would be a better analogy if tobacco companies sold ad space on their packs and chose not to do business with a private for-profit anti-smoking solicitation group.
adi_kurian 2 hours ago
gowld an hour ago
reactordev 3 hours ago
Literally every ceo
deaux 3 hours ago
roysting 3 hours ago
I understand the impulse, but there are not only significant differences, i.e., the requirement to add labeling to cigarettes was mostly a judicial or legislative action, but there is also that rather perverse fact that this kind of legislation that people are championing is often funded by profit and greed just like the harm being sued over.
The article even at least mentions that at least one of the suits is private equity funded; which generally will result in the partners and/or investors of the private equity firm and the attorneys suing, which are often all one and the same in what is just a financial and legal shell game, net tens of millions of dollars, while the supposed victims will end up with nothing but pennies on the dollar of harm and injury.
I get the impulse to also “cheer” for the lawsuits, but if you thought Meta, etc. are bad; you really don’t want to look into the vile pestilence that is the law firms that are basically organized crime too by the core definition of crime being an offense and harm upon society.
I don’t really know a solution for this problem because it is so rooted in the core foundation of this rotten system we still call America for some reason, but for the time being I guess, the only moderately effective remedy for harm and injury is to combat it with more harm and injury.
bko 3 hours ago
Imagine NYT banning an ad in it's newspaper telling people how to cancel and sue NYT?
Wild stuff
giancarlostoro 4 hours ago
Would be really entertaining if all the lawyers affected banded together and made a class action lawsuit full of lawyers as the plaintiffs.
stronglikedan 3 hours ago
> the statement from the Meta spokesperson seems like an extremely bad idea.
All corporate CYA ideas sound that way, but ultimately end up benefiting the company in the end. Meta is right to do this. That's not to say it's right to do, but it's right for the company.
3form 4 hours ago
"Lawyer benefitting from cases about prostitution equals to a pimp" kind of argument.
bwestergard 4 hours ago
They wouldn't profit if the cases didn't have merit.
HumblyTossed 4 hours ago
The judge should have ordered Meta to place a banner on FB so that everyone can see it and join if they're a victim.
shimman 3 hours ago
Wow this is a really good idea. I wonder if the various state trials happening as well should use this for remediation too.
It's not a hard thing to implement on their end and should be mandated by a judge as you said.
Filing this away for later use.
miki123211 3 hours ago
smsm42 3 hours ago
Not likely to survive 1st Amendment challenge - it is possible to compel somebody to certain speech as a result of losing a case, but doing this as a prerequisite when the case has just started is not likely to fly. Otherwise I could force Facebook (or any other platform) to publish anything just by suing them - and anybody could sue anybody else on virtually any grounds.
gowld 44 minutes ago
boringg 4 hours ago
I mean those class action lawsuits enrich trial lawyers and maybe force companies to behave better (though i bet empirical evidence would show that its more a cost of business).
The 20$ dollars people get is nothing but a guise that the trial lawyers are helping people.
bilekas 4 hours ago
I'm not sure if the lower price means that class actions shouldn't still be taken.
It's to allow companies to not have to deal with individual claims for each person. I see that the ranges can be substantial though, several thousands, but seems to be criteria.
> Nearly nine months later, Mark received a notification that his claim had been approved. Two weeks after that, $186 was deposited into his bank account. While the amount wasn’t substantial, it covered a grocery run and a phone bill—and more importantly, it reminded him that companies can be held accountable, even in small ways. [0]
[0] https://peopleforlaw.com/blog/how-much-do-people-typically-g...
If the fine's don't dissuade companies from bad practices, the class actions with theoreticaly no upper limit might be a better option to enforce proper behaviour.
boringg 3 hours ago
Xeoncross 3 hours ago
As an aside, class-action lawsuits seem less than ideal for the public. The awards benefit the lawyers and perhaps a small handful, but the actual plaintiffs only get $0.05. In addition, successful class-action suits prevent further litigation from being allowed for the same issue.
Individuals bringing their own lawsuits seems like it would affect better change as 1) the award money would be better distributed instead of concentrated and 2) the amounts levied against the companies would be higher and more of concern than the class-action slap-on-the-wrist they currently get.
bityard 3 hours ago
> successful class-action suits prevent further litigation from being allowed for the same issue.
Only if you don't opt out. Individuals who opt out of being part of the class can still file their own suits. (Although it's not clear how successful you will be if your situation/harm is not substantially different from the other members of the class.)
rurp 3 hours ago
How does this address the most common case where many people were harmed a modest amount? Causing $100 of harm to a million people is a huge amount of damage that should be punished, but nobody is going to launch a full independent lawsuit for $100.
rokkamokka 3 hours ago
A hundred million identical court cases might not be too good for the legal system
ed312 3 hours ago
1. Why should harming a million people identically reduce their right to a fair legal evaluation and possibly compensation for damages? <-- maybe it makes sense for large corporations to carry insurance to pay for the potentially massive legal costs they could impose on governments? 2. Shouldn't we be able to quickly resolve these cases assuming there are no substantially different pieces of evidence?
CrazyStat 3 hours ago
wongarsu 2 hours ago
Isn't that trivially fixed by raising court costs (that should go to whoever loses the suit) to cover the cost of judges, jury, admin expenses etc? I don't get the impression that this would make the justice system that much more prohibitively expensive than it already is, and would allow the legal system to scale to the case load
SecretDreams 3 hours ago
Agreed. Naturally, the solution is to get meta to compensate for the actual and cumulative damage they've done to mankind. Then plaintiffs might actually benefit.
This is humanity vs Mark Zuckerberg.
doctorpangloss 2 hours ago
okay, what if the plaintiffs got "$50,000"? then to you, are class actions ideal for the public?
the flaw with class actions is not that they don't pay enough (or too much, to the wrong people) money. it's that they're reactive, which is to say, it's the same tradeoff with nearly all US commercial policy.
fdeage 3 hours ago
"Anxiety. Depression. Withdrawal. Self-harm. These aren't just teenage phases — they're symptoms linked to social media addiction in children."
Seems like they couldn't write even three lines without a LLM.
WesolyKubeczek 3 hours ago
LLMs love this style, but they love it because it's just about every single piece of advertisement writing for the last aeon or so, and it's a mighty chunk of their training corpora.
boelboel 3 hours ago
Maybe being unable to write us another symptom
undefined 2 hours ago
bcjdjsndon 2 hours ago
Hang on a minute, meta apparently didn't have the time to be checking the content of adverts they get paid to serve when it was child porn, what's changed all of a sudden?
henry2023 2 hours ago
The crypto-“investing” deep fakes impersonating recognizable names are up and running too.
mekdoonggi 2 hours ago
This one actually cost them money.
heresie-dabord 2 hours ago
Excellent point. Suddenly Corporatron finds it easy to censor content in its product.
But why must we limit ourselves to simplistic, false dichotomies such as "Good vs Evil", "Education vs Ignorance", "Community Well-Being vs Disinformation and Arrant Nonsense", "Democracy and Social Confidence vs Propaganda and Conspiratorial Mayhem", and "Mental Health vs Despair and Self-Harm" ? We really are focused on building apps that people love.
bastard_op 4 hours ago
I wonder what would happen posting these ads to truth social and twitter.
ginkgotree 3 hours ago
Social Media, and specifically Facebook / Meta, will go down in history as one of the worst developments in technology in the 21st century. As Frances Haugen stated in her testimony, Mark Zuckberg needs to be removed from the helm at Meta.
vachina 2 hours ago
They started out good and then cranked the engagement trap to the max when they realize value of a captive audience.
wvenable 2 hours ago
I think television has done more harm, politically.
boelboel an hour ago
Radio did plenty of harm as well (especially post 1987). Rush Limbaugh had a peak audience of 20-30 million listeners a week in the 90s. The current state of politics might've been unpreventable, at least in the US.
neilv an hour ago
Idea of something that undergraduate colleges could do, to encourage reflection about ethics in careers:
Annually poll all the students, to get rankings of how the ethics of well-known companies/brands are perceived by the students.
Then publish the results to students, in a timely fashion, before they're deciding job offers and internships.
I speculate that effects of this could include:
1. Good hiring candidates modifying what offers they pursue and accept -- influenced by awareness, self-reflection, and/or peer-pressure.
2. Students thinking and talking about ethics, when they didn't before. Then some of them carry this influence with them, as part of their character and intellect, going forward (like is one of the ideals of college education).
Also, maybe the second year of the poll, the sentiments are better-informed, because a lot more people have started paying more attention to the question of ethics of a company.
The perception breakdowns by college major would also be interesting, but maybe don't publish those, to reduce internal incentives to game the results. (Everyone knows some majors tend a bit more towards sociopathic than others, but some would rather that not be officials.)
shevy-java 2 hours ago
I think it is time to disband Facebook. Ever since they attempted to infiltrate the linux ecosystem via age sniffing, they really need to go. Corporate systemd can also go - we should really clean up the whole ecosystem. What ever happened to "privacy first?
varispeed 2 hours ago
I wonder when they'll tackle literal porn showing up in Instagram shorts. If you want to browse Instagram in public, forget it.
guywithahat 4 hours ago
There is a humor that these law firms won a case against Meta and the first thing they did is give them advertising money won from the court case. That said the ads sound pretty aggressive, and from what I've read it sounds like it wasn't a very fair decision. I understand the conflict of interest but I have sympathies for Meta here
mekdoonggi an hour ago
I think these ads were to bait Meta into banning them (which they've done) and now the firm will follow up with a lawsuit because Meta suddenly is able to very rapidly decide what ads get shown if it's going to hurt their bottom line.
I do not have any sympathy for Meta.
pcardoso 4 hours ago
Reminds me of Carl Sagan’s Contact, where Haden, the millionaire funding Ellie’s work, made a TV ad blocker and then sued the TV companies when they refused to play ads for his product.
I wonder if that is what will happen next.
mrwh 4 hours ago
Meta wants to be an impartial platform only and exactly when it suits them to be.
rurp 3 hours ago
Yeah, glad to see Zuck is sticking with those strong free speech principles he couldn't wait to get back to last year.
alex1138 2 hours ago
Free speech which apparently includes https://news.ycombinator.com/item?id=42651178
I actually am more at odds with HN than many people might be because I think the lies surrounding covid and the censorship were absolutely wrong and platforms could genuinely after things like that lay claim to being unfairly directed, but you can tell Zuck doesn't actually care because he immediately started doing that
PaulHoule 3 hours ago
Wow.
Does Zuckerberg have some kind of clinical condition where he just can't imagine how other people might see him?
Sure this will slow down the personal injury lawyers finding clients but it won't stop them, meantime it is more ammunition for Facebook's enemies to use against it.
It is one thing to do shady business, it is another thing to incriminate yourself. If you were involved with weed and somebody sent you an email asking if they could come around and pick up a Q.P. next Saturday I'd expect you to give the person a correction in person that they shouldn't do that again.
Not to say you should be like Epstein but I mean he and the people he corresponded with had some sense so there is is very little evidence of criminal activity in millions of emails.
At Facebook on the other hand all the time people sent emails about things that could just as easily been left as "dark matter" unexplained and minimally documented decisions but no it is like that M.F. Doom song "Rapp Snitch Knishes", like a bunch of children or something with no common sense at all.
matheusmoreira an hour ago
> Does Zuckerberg have some kind of clinical condition where he just can't imagine how other people might see him?
Yeah, it's called having-too-much-money-to-careitis.
hn_acker an hour ago
> Does Zuckerberg have some kind of clinical condition where he just can't imagine how other people might see him?
Cory Doctorow describes Mark Zuckerberg's and Elon Musk's attitude toward other people as billionaire solipsism [1].
[1] https://pluralistic.net/2026/01/05/fisher-price-steering-whe...
nielsbot an hour ago
Lord_Zero 2 hours ago
Damn whos buying a Q.P.??
jjtheblunt 2 hours ago
language failure on my end: what's a "Q.P."?
tadfisher 2 hours ago
ambicapter 2 hours ago
NickC25 2 hours ago
>Does Zuckerberg have some kind of clinical condition where he just can't imagine how other people might see him?
Not sure he cares. He's literally got hundreds of billions of dollars to his name, and the corporation he founded is worth trillions.
glitchc 2 hours ago
When you have f.u. money, you get to say f.u., otherwise what's the point?
jmye 2 hours ago
> Does Zuckerberg have some kind of clinical condition where he just can't imagine how other people might see him?
Nah, he just doesn't care. Nothing he does will ever get people (en masse, onesie, twosies don't matter) to stop using Meta products.
People can/will complain about him forever, but shitty people will continue to help him build things, and shitty people will continue to use them.
PaulHoule 2 hours ago
alex1138 2 hours ago
ModernMech 2 hours ago
Yes, it's called being a billionaire. I'm sure if clinicians actually studied this group of people, they would find strains of delusions of grandeur, paranoia, extreme risk taking behavior, lack of self control and self awareness, inability to deal with adversity and setbacks without emotional outbursts, inability to contain and dismiss intrusive antisocial thoughts.
I feel probably that the emotional maturity of most billionaires is at the toddler level or below, and I mean that quite seriously and literally.
PaulHoule 2 hours ago
tiberius_p 4 hours ago
That's exactly what they're saying.
Lihh27 2 hours ago
one tos clause and neutrality disappears. now meta decides which claims get reach
stronglikedan 3 hours ago
Name one platform that doesn't, and I'm not just talking about lip service.
pocksuppet 12 minutes ago
Hacker Ne.... no wait, not that one either.
mbesto 3 hours ago
Signal?
bloqs 2 hours ago
It's not unilateral but if it is a commercial interest, then I'll agree that it usually is
_moof 3 hours ago
There are degrees.
RobotToaster 3 hours ago
4chan?
latexr 2 hours ago
Not an excuse. We shouldn’t turn a blind eye to bad behaviour because “everyone does it”.
analog8374 2 hours ago
Reddit is the same way. Poke a few sacred cows and suddenly you're banned for something you did 6 months ago that we aren't going to tell you about and no we don't want to discuss it.
Kafkaism is natural and organic.
kotaKat 4 hours ago
I mean, they spun up a bullshit "Oversight Board" that they can fully 100% choose to ignore and decline to implement their demands when they're made.
zeroonetwothree 4 hours ago
I think there’s a clear difference in restricting advertising vs organic posts.
thimabi 4 hours ago
Meta does both. It has long been said that businesses have little organic reach in Meta’s platforms, as an incentive for them to use ads.
lazarus01 3 hours ago
alex1138 3 hours ago
HWR_14 4 hours ago
What difference is that?
HumblyTossed 4 hours ago
Do photogs do that on purpose, or does Zuck really always have that sociopath stare?
SpicyLemonZest 4 hours ago
Zuckerberg is a rich and high profile guy, so photographers capture many pictures of him, and news editors often find that choosing unflattering pictures of people their readers don't like is helpful for reach. This picture in particular was taken after he'd just finished testifying for 8 hours in a February trial, which I think would wear down the best of us, and even among Getty's extensive gallery of pictures taken then (https://www.gettyimages.com/detail/news-photo/mark-zuckerber...) this one is particularly unflattering IMO.
username223 2 hours ago
It’s less unflattering than the legless avatar from his $80 billion waste of money.
https://cdn.mos.cms.futurecdn.net/yUEJgQzunhbnYYtsckup7i.jpg
folkrav 3 hours ago
Both.
alex1138 4 hours ago
Keep in mind Zuckerberg is someone who supports things like this https://news.ycombinator.com/item?id=10791198
Zuckerberg was told about gay people being added to groups and it outed them by posting to their wall, and he ignored it https://www.youtube.com/watch?v=nRYnocZFuc4
And obviously https://news.ycombinator.com/item?id=1692122 (guess we don't get access to his other messages, though https://news.ycombinator.com/item?id=16770818)
His stare isn't the only thing about him that's sociopathic
Edit: oh yeah and https://news.ycombinator.com/item?id=42651178
gorbachev 2 hours ago
Zuck and his minions are also responsible for https://en.wikipedia.org/wiki/Rohingya_genocide
Your examples pale in comparison.
alex1138 3 hours ago
Guys, there's no need to insta-downvote. I provided substantive evidence. Look in the mirror, and evaluate who you work for
IncreasePosts 4 hours ago
I'm sure if people were taking 500 pictures of you, they would capture you in a state like that. Are you a sociopath?
josefritzishere 4 hours ago
So they remove class action lawsuits but not pedos. Got it.
stronglikedan 3 hours ago
Since literally everyone is calling everyone they don't like a pedo nowadays, it's pretty much impossible for any platform to get rid of the pedos.
mekdoonggi an hour ago
I suspect the lawyers will use this as evidence as well. Meta can very quickly remove ads when it's going to cost them money.
neuroelectron 4 hours ago
Reminds me of ChatGPT insisting all news about OpenAI is unverified speculation.
k33n 5 hours ago
The idea that Meta is obligated to be so impartial that it must allow lawsuits against itself to be promoted on its own platform is a bit naive and utopian.
Its own TOS states that they won’t allow that.
schubidubiduba 5 hours ago
TOS are not laws. In fact, they often partially violate laws and those parts are then void. In some countries, anything written in TOS that is not "expected to be there" is void.
zeroonetwothree 4 hours ago
Ok but I don’t really see why this specific term would violate any law? Do we really want a society where platforms are forced to present speech that is harmful to them? If you own a store and I put a sign up on your wall advertising a rival store wouldn’t it be reasonable for you to disallow that?
quantum_magpie 3 hours ago
quantum_magpie 3 hours ago
mywittyname 4 hours ago
I kind of wish countries would just define, "terms of service" for everyone and not allow companies to modify them further.
raincole 5 hours ago
No one says ToS are laws and especially not the parent commenter.
Fraterkes 4 hours ago
nkrisc 5 hours ago
Fair enough. If they're not impartial then lets hold them accountable for the content published in their platform.
k33n 4 hours ago
I’m not against these companies losing their Section 230 immunity. Social media platforms are, in my personal opinion, publishers in their current form.
If they went back to operating as “friends and family feed providers” then letting them keep their 230 immunity would be easier to justify.
pocksuppet 10 minutes ago
TheCoelacanth 4 hours ago
wbobeirne 4 hours ago
mc32 5 hours ago
To me that’s how it should be. They shouldn’t have to run ads against themselves yet they should be liable or accountable for harm they are found guilty of.
pixl97 5 hours ago
iinnPP 5 hours ago
I tend to agree with you on this. I wanted to add however that Meta itself lets so many TOS violating ads in, that it seems like special treatment for ads that are much less undesirable than the ads normally pushed.
It's not just a Meta issue either.
hansvm 4 hours ago
Companies have to inform affected individuals of data breaches, especially when HIPAA gets involved. Brokers have to inform clients of transaction errors. Auto manufacturers have to inform owners of recalls. Retirement funds have to inform plan participants of lawsuits involving those funds.
You don't even have to invoke the idea that Meta is big enough to be regulated as a public utility for this to have broad precedent in favor of forcing a malicious actor to inform its victims that they might be entitled to a small fraction of their losses in compensation.
zeroonetwothree 4 hours ago
Well we aren’t discussing the government requiring meta to inform users. We are discussing whether meta can choose which private actors’ ads to allow. It would seem silly that a platform would be forced to allow all ads.
hansvm an hour ago
mirashii 5 hours ago
That idea was not expressed in the article, only the fact that the ads were removed. This is worth covering, especially when coupled with the context for what ads Meta regularly does allow. One does not have to believe that they're obligated to do so while also believing that it's incredibly scummy behavior that consumers should be aware of and question.
https://www.reuters.com/investigations/meta-is-earning-fortu...
dcrazy 4 hours ago
This is why courts are empowered to infringe upon the rights of parties to the case.
Zigurd 4 hours ago
There are so many ads for nostrums, cults, get rich quick scams, and other junk that violate TOS, that Meta has a legitimacy problem with their TOS.
freejazz 5 hours ago
Okay? They're exactly the assholes everyone says they are. That's the point.
gilrain 5 hours ago
Let’s force them to be obligated to do that, then. “Just let them hurt people, and then let them hide that hurt” kind of sucks for society.
3form 5 hours ago
Maybe, but so what? Your remark lacks a conclusion.
Mine is that it could then well be required to do so by law. Companies are not individuals, so I don't think they are owed any freedoms beyond what is best for utility they can provide.
streetfighter64 5 hours ago
The idea that a company can override laws via its TOS is a bit strange.
BeetleB 3 hours ago
Genuinely curious. By not allowing a specific type of ad, what law are they breaking?
hashmap 4 hours ago
at certain scales, reality has to win out over whatever ideal you have in your head about how things should be. facebook is massive, a lot of society is on it, and its a problem to make recourse invisible to people most affected by the thing stealing their attention.
swiftcoder 4 hours ago
> The idea that Meta is obligated to be so impartial
Is their defence of Section 230 protections not in part rooted in that claim of impartiality?
nradov 4 hours ago
No. Section 230 doesn't mention anything about impartiality.
swiftcoder 4 hours ago
glaslong 3 hours ago
Thus begins another Streisand Effect meme campaign of
"MZ Is A Punk-Ass B
payed for by Person & Guy LLP"
skeeter2020 3 hours ago
Can't we all just agree there are no GOOD people in this situation? Meta, class-action lawyers, PE and big money that funds the lawsuits as a profit venture... The one thing they all appear to share: parasites extracting resources from their host.