Laravel raised money and now injects ads directly into your agent (techstackups.com)

166 points by mooreds 5 hours ago

boothby 4 hours ago

When the early adopters start pushing neural implants they'll be ad-free. Not long after your boss insists that everybody needs neural implants for the sake of productivity, they'll be ad-supported but moneyed developers will be able to opt out. The terms of the ad-free service will continue shifting, so nothing is ever really ad-free for long, and ads for better neural implants are promotions not ads right? But y'all are working on neural implants because if you don't, somebody else will, aren't you

nextaccountic a few seconds ago

The real problem here is capitalism. The system needs consumers to spend more and more. A system where nobody profits from you consuming more of something wouldn't have this particular failure mode

loloquwowndueo an hour ago

There’s a black mirror episode about this.

https://en.wikipedia.org/wiki/Common_People_(Black_Mirror)

satvikpendem 4 hours ago

And this is how it'll look like: https://vimeo.com/166807261

kstrauser an hour ago

I love and hate that movie.

ivraatiems 4 hours ago

I think this was the plot of a Black Mirror episode?

boothby 4 hours ago

When I started playing Shadowrun in the 90s, I thought neural implants were cool and I wanted to get one. Around the time Google started buying up ad companies, I realized that the hardware in my head would never be mine. But yes, I think Black Mirror has done an excellent job with these topics.

lamasery 3 hours ago

0cf8612b2e1e 16 minutes ago

This was a throwaway line in the 1995 novel The Diamond Age. The thug knew a guy who had a spinal implant(?) which got hacked and now the guy saw ads across the bottom of his vision for life.

lelanthran 2 hours ago

Futurama too (The Eye-Phone, or something).

It's the plot of many a dystopian scifi story.

nhubbard 2 hours ago

AyyEye an hour ago

Neuralink and OpenAI were started months apart in the same tiny building. Draw your own conclusions.

ourmandave 3 hours ago

Blink twice to Accept the Terms and Conditions.

mgraczyk 4 hours ago

Except this hasn't happened with electricity, cars, washing machines, smartphones, smart watches, Bluetooth headphones, ...

Not all technology is bad

ceejayoz 4 hours ago

It has absolutely happened with those things.

Cars: https://www.youtube.com/watch?v=sceLsLkQf7A

Fridges: https://fortune.com/2025/09/19/samsung-family-hub-refrigerat...

I'm not aware of a smart watch doing first-party ads yet.

mgraczyk 4 hours ago

DonsDiscountGas 4 hours ago

dgrin91 4 hours ago

Electricity I don't know how you could deliver ads through, but if someone could think of a way I bet they would. If everyone knew Morris code I bet they would make the lights flicker in Morris code for a discount.

Modern cars with connected infotainment systems are always trying to upsell you

Washing machines I dont know of anything at the moment, but I wouldnt count it out.

Smartphones/watches? Aren't those just ad delivery mechanisms? Not to mention tracking? Its a core foundation of modern ad technology

Headphones are not thank god, I hope it stays that way

pc86 15 minutes ago

jdeibele 3 hours ago

daheza 4 hours ago

mgraczyk 4 hours ago

monooso 3 hours ago

Modern cars gather a truly shocking amount of data about their "users", which is then sold to all and sundry, including those wishing to sell you products.

TYPE_FASTER an hour ago

My LG dryer was using wifi to advertise an extended warranty for itself.

Then it broke, maybe I should have bought the warranty?

I bought a simpler model without wifi this time.

mgraczyk an hour ago

guizadillas 5 hours ago

Here's the change if anyone is interested: https://github.com/laravel/boost/pull/758/changes/589394c44a...

For me it is not the right move, one thing is letting users know Laravel Cloud is an option and another one is removing any alternative from the text

neosmalt an hour ago

Taylor's explanation makes sense on its face, but it sets a precedent that's hard to walk back: the LLM context window is now a monetizable surface. Once that's normalized, "here's a recommended package" and "here's a sponsored package" become very hard to distinguish — especially when the AI is the one deciding which to surface. The real concern isn't this specific case, it's that every tool vendor with an MCP server now has a business reason to do the same thing.

ceejayoz 5 hours ago

Ooof. Yeah, this is not a good sign. I enjoy Laravel (and even Laravel Cloud), but this clearly doesn't belong in Boost.

otikik 4 hours ago

> Do we let people feed ads to our agents?

"Our" agents?

aculver an hour ago

Taylor's response to a similar thread on Reddit[1]:

Hey all! Kinda surprised this has "taken off" haha

It has nothing to do with raising money. It has everything to do with the fact that based on the data we have, there is a large increase in the number of people trying Laravel who haven't coded before or are getting deeper into web development for the first time. That is a good thing!

The previous guidelines would have potentially directed them to configure Nginx or FrankenPHP manually, and while that is certainly possible for experienced devs, it's not the path to success for someone new to the framework.

We want them to be able to get their projects online as smoothly as possible, so that hopefully they become a long-lasting member of our awesome community.

It is no secret that PHP has a "pipeline problem". If you look at the year-over-year data from GitHub, PHP developers only grew 5%, JavaScript + TypeScript grew almost 90%. We have to get more people into our community and enjoying what's possible here. Previously, learning PHP from scratch was a barrier, now, thanks to AI, it's not. This is a unique opportunity to dramatically expand who can bring their ideas to life using Laravel.

In fact, I already have friends in "real life" who are building Laravel apps. They have never coded before.

Does that mean Laravel is going to just cater to "vibe coders"? Absolutely not. We're still building deeply technical features and content for experienced devs who are operating at high scale. But, it is existentially important to the health of the ecosystem and PHP itself that we do a good job getting people up and running on Laravel. They aren't going to know as much as you guys - even Forge can be overwhelming to them. Cloud gives them a simple on-ramp to production that doesn't require much technical knowledge. This is there to facilitate that.

That being said, we've moved this guideline to a "deployment" guideline folder so it's easy to disable or modify or remove to have your own deployment recommendations built right into your Boost install. And, of course, Boost itself is not included with Laravel by default.

[1] https://www.reddit.com/r/laravel/comments/1sn70d7/laravel_ad...

chinathrow 28 minutes ago

The fun fact about PHP is that, there is no Pipeline problem at all. You can serve your scripts the hell you like to do. You can scale as you wish, either with vertical or horizontal. You can use Apache, nginx, etc, no one cares.

kioleanu 28 minutes ago

Oooh it’s for the children!

mfrieswyk 4 hours ago

> I'm not a Laravel developer and don't generally use PHP apart from one small side project where Claude takes care of the coding for me anyway. I've never tried Laravel Cloud so I don't know whether it fits into either of the descriptions above.

Rapzid 2 hours ago

This isn't all that "new" or crazy. How about Expo and React Native?

awongh an hour ago

What does Expo / React native do?

password4321 4 hours ago

I love this. Let the clankers pay the bills.

chinathrow 35 minutes ago

Wow Taylor, if you read this: as someone who just bought in to the Laravel ecosystem, how about no?

pinter69 4 hours ago

Interesting, thanks for the reference. I wonder what other products do this

aarondf 3 hours ago

> We should fund open source!

> Not like that!

CivBase 4 hours ago

If you're using a company's product to get advice or do work, you should probably expect that product to be heavily biased towards that company and its affiliates. It's not your own employee, who would presumably act with the best interests of your organization in mind. It's not even your own agent. If that's what you want, the product simply isn't for you.

unculture 4 hours ago

The tool is open source. If it bothers you, fork it and remove the line in the prompt.

shevy-java 5 hours ago

By the way, one quick comment:

> By contrast, Ruby on Rails is backed by a foundation that launched with about $1M from sponsors like Shopify and GitHub.

So, not disagreeing on this being an issue for Laravel abusing users, but in particular the role of Shopify in the ruby ecosystem is, in my opinion (and that of many others) a net-negative. Look at how many ruby developers got ultimately fired when rubygems.org (ok, not rubygems.org but RubyCentral, but they now control rubygems.org and the main moderator on ruby reddit is an employee of RubyCentral, thus a conflict of interest exists now on ruby reddit) decided it must become a shopify-corporation project only.

sixhobbits 5 hours ago

Author here, I was actually surprised to learn this too. I reached for Ruby and Django as examples of non commerical frameworks and before writing this I didn't know about the $1M backing either.

I guess I'd have a hard time turning down that kind of money for something I cared about so no judgement to the creators who make the choices but I do think it's something we need to understand the effects of as community members

shevy-java 5 hours ago

We need ublock origin EVERYWHERE.

I actually wrote this before on reddit, before I eventually left reddit due to the censorship. KDE changed a lot and Nate asked for donations via a daemon. I pointed out that we now need to undo pester-ads added by KDE developers. Lo and behold, I was cancelled on #kde reddit. I still think we need something like ublock origin but for EVERYTHING, not just the browser. ublock origin is great for browsers, but there is a lot more that should be filtered away; take bad UI choices made by upstream, not even an ad. Some software allows fine-tuning, where the user can customize the project a bit (firefox UI for instance, you can modify it). We need this on the whole operating system level, not just the browser. That way, as a convenient side effect, Laravel could no longer abuse users like that.

I live an ad-free life (well, digital life ... in reallife I still get pointless ads shown). I think every human being should have the option to not have to see ANY ads. The more the industry complains about it, the more I censor away such ad-monsters.

woutervdb 4 hours ago

I agree that there's a strong need for ad blockers nowadays. I also use uBlock Origin on all my browsers. But I'm not sure if a world that is completely devoid of advertising would... work. Advertising (in some form) is a necessary evil, I think.

Any business needs customers to make revenue and, well, exist. So any business needs to have some way to make themselves known to potential customers.

In the case of Laravel, they offer an open source framework completely for free, and pay for the development man hours through their commercial offerings, e.g. Laravel Cloud. That commercial offering is not bad: they offer a very smooth way to deploy your Laravel project. In order for the offering to make any revenue, potential customers need to know that it exists, at least. They're still free to choose whether they want to use that commercial offering, or if they want to deploy their project on their own.

Previously, making sure people knew Laravel Cloud existed was done through the Laravel home page. But nowadays more and more people "consume" a framework's documentation through their AI tooling, and they no longer visit the home page.

In a comment [0], which is conveniently being left out of both TFA and most comments on HN, the maintainer even explains that the addition was not meant as a literal advertisement, but as a way to make sure new users of the framework at least _know_ that they can deploy their application on Laravel Cloud. And they are even actively asking for suggestions on how to rephrase the addition so that the AI Tooling does not see it as "you MUST use Laravel Cloud" gospel.

[0]: https://github.com/laravel/boost/pull/758#issuecomment-42589...

p4bl0 4 hours ago

I also block ads everywhere I can, but I have to admit that an open source project such as KDE showing once a year a simple text notification asking their users to consider making a donation has nothing to do with a commercial ads in my opinion.

rglullis an hour ago

Great. Let's remove all ads and end up all and any form of subdized work. Now, tell me how much you will be contributing to KDE?

mwalser 4 hours ago

I'm using KDE as my daily driver and haven't noticed any ads so far. Where can I find these pester-ads?

p4bl0 4 hours ago

The notification only exists since Plasma 6.2 (august 2024) [1]. Maybe some Linux distribution disable it?

[1] https://pointieststick.com/2024/08/28/asking-for-donations-i...

mwalser 4 hours ago

master-lincoln 4 hours ago

hparadiz an hour ago

I agree with you about the KDE ads. I also complained about it on Reddit and was downvoted for it. There are way more appropriate ways to communicate this information that isn't a desktop notification.

LogicFailsMe 4 hours ago

Every time tech invents something amazing, the enshittification follows shortly thereafter.

MarcelOlsz 4 hours ago

I only had to wait 8 years but I can finally text my old co-worker that Laravel is in fact, shit.

Throudin an hour ago

Laravel is shit because the optional, not required by default Boost package includes an ad?

add-sub-mul-div 3 hours ago

Enjoy this time when manipulation in LLM output is still clearly identifiable. There's no chance that the endgame isn't something a lot more subtle and seamless.

artursapek 5 hours ago

Avoid VC funding at all costs

ptdorf 4 hours ago

Another one bits the dust.

gjsman-1000 5 hours ago

“How dare a guy work on technology for 1.248 million minutes, take VC funding gambling that he can improve the ecosystem for everyone using it, and then have the audacity, the unmitigated gall, to ask me to consider his products with it only taking one minute for me to opt out!”

ceejayoz 5 hours ago

https://x.com/taylorotwell/status/1534178479201259520

I really don't think he's hurting for funds.

monooso 5 hours ago

The headline wasn't "Taylor Otwell bought a Lambo in 2022 and now injects ads...".

VCs typically want a return on their 57 million dollar investment.

ceejayoz 5 hours ago

hiccuphippo 4 hours ago

mns 4 hours ago

It's the way he's doing it. The entire ecosystem is just one giant ad for various paid projects. It's one thing to offer paid services, there are users out there that want to use them or need to use them, that's not the issue. From my perspective Laravel became a huge ad with purposely bad documentation that ends up directing unknowing users into using features, libraries and products that will lead them into paying for things that they might not need. Everything in Laravel recently is set up so that users folow documentation and best practices to end up using whatever subscriptions and paid products they offer (and then in some case pull the plug on them and come up with something new, abandoning whatever UI library they made people buy 1 year ago).

embedding-shape 5 hours ago

> that he can improve the ecosystem for everyone using it [...] to ask me to consider his products with it only taking one minute for me to opt out

Seems you misunderstand the issue. Anyone not deploying to Laravel Cloud but using that project seems to be impacted by this, even going so far that agents are confused about it and keeps insisting users should deploy to Laravel Cloud instead.

Maybe I'm a grumpy old developer, but that does not sound like "improve the ecosystem for everyone using it", sounds like good old spam taken to the next level.

gjsman-1000 5 hours ago

Yes, you're a grumpy old developer.

Taylor Otwell has been full-time on Laravel since 2015. 260 work days per year, 8 hours per day, for a decade = 1.248 million minutes.

And you're complaining it's spam that he's inconvenienced you into adding a sentence to your agents file. This, right here, is why I will never write open-source software of any significant size.

embedding-shape 4 hours ago

ceejayoz 5 hours ago

sixhobbits 5 hours ago

diehunde 4 hours ago

rdiddly 3 hours ago

Free and libre and open source are all different things, and the confusion thereof can lead to mismatched expectations.

It's not wrong to beg for money, but I'm also not going to joyfully tolerate a hassle because of gratitude or appreciation for past decisions the beggar made without my input.

Tip: Nobody can meaningfully conceptualize or care about the number of minutes. "Ten years" would've been fine, and more convincing.

FatherOfCurses 4 hours ago

"How dare people want to spend a portion of their lives not being advertised to."

There are plenty of ways to promote your product. Injecting ads into agents and PR's is not the way to do it.

jlarocco 5 hours ago

He didn't have to give it away for free and turn to adware.

I understand that he wants to get paid for his work, but he can charge for it like everybody else. No need to be a asshole by building the product for "free" and then bundling ad-ware.

bakugo 4 hours ago

On one hand, I hate how much of a hype-driven commercial product Laravel is, and how many novice developers learn bad practices from its awful architecture.

On the other hand, this "problem" only affects vibe coders who weren't writing any code themselves anyway, so I say let them suffer.

lpapez 2 hours ago

>hype-driven commercial product

>single-handedly keeping PHP relevant

While architecture astronauts are clutching pearls, I've built multiple profitable products with Laravel without caring the slighest about the internals, both before and after AI.

PHP was always all about just building stuff while ignoring code quality. Laravel is a natural extension of that approach. Let us live.

bakugo an hour ago

No, Symfony is singlehandedly keeping PHP relevant, to the point that every other framework depends on its packages, Laravel included.

Most people like you who don't care about code quality and want to "just build" another B2B SaaS unmaintainable pile of spaghetti are now purely relying on AI and not writing any code themselves anymore, so why use PHP at all instead of JS like all the other vibe coders?

lpapez an hour ago

lexoj 4 hours ago

I don’t do laravel but which bad practices are you referring to?

bojan 17 minutes ago

In addition to what /u/bakugo already said, they also have custom global magic functions all over the place.

The code discipline and patterns they encourage are so bad that they had to wrap PhpUnit into their own version of the unit test framework named Pest, because PhpUnit intentionally discourages those patterns natively.

bakugo an hour ago

The prime example I'll always reach for is the fact that it makes use of PHP classes to represent database entities, but not really - the """classes""" don't actually declare any of their properties, it's all dynamically injected at runtime from the database columns. You need a Laravel-specific IDE plugin just to get basic code completion and static analysis.

And yeah, there's also facades.

ceejayoz 4 hours ago

50/50 chance it's a complaint about Facades, heh.

typia 4 hours ago

This is PHP