Toshifumi Suzuki, founder of Seven-Eleven Japan, has died (referenceforbusiness.com)

257 points by L_Rahman a day ago

RigelKentaurus a day ago

On our last couple of Japan trips, we would walk into 7/11s for an inexpensive coffee, an egg or fruit sandwich, and also do some treasure-hunting for co-branded items with Muji/Uniqlo or others. It became a short and meaningful part of our routine. We loved the convenient locations and fantastic service at all their stores. Well done, Suzuki-san!

MisterTea 3 hours ago

On my trip there with a group of friends we would wake up and head to the local 7-11/Lawson/Family Mart. Even when we went into the countryside for the hot spring baths in Hokkaido there was a Lawson in town. 7-11 had the best food though. I loved those chicken teriyaki egg sandwiches, onigiri and the yakisoba-pan. But those chocolate swirl babkas were clutch. I once wandered in late night and cleared the shelf of them.

rjh29 18 hours ago

They are expensive by Japanese standards. Assuming you're American, you're benefitting massively from the exchange rate.

blululu 16 hours ago

IDK man - this is sort of true, but I think you under-estimate how quality and price scale. A Jumbo-Choco-Monaka at 7/11 is still a fantastic value at ¥160 even if you adjust for purchasing power. GDP Per Capita (PPP) is about $85K in the US and about $60K in Japan, but even granting a 2x increase for California then a $2 choco-monaka would be a steal. As it is, I just spent $4.50 for an Its-It about an hour ago and while I am quite a dedicated fan of these things I would have gladly forked over ¥700 for a Chocomonaka if such things existed in California. I realize that people don't live out of 7/11 for their daily groceries and your point has some validity, but the quality/cost is still a great deal relative to what you would get in America.

rjh29 9 hours ago

mitthrowaway2 15 hours ago

It's pricier than a supermarket, but still decently good value even in Japanese terms.

adventured 17 hours ago

It's not the exchange rate. It's 30 years of economic destruction and currency devaluation as the end result of horrific spending policies. If Japan doesn't right the ship, they'll sink into middle income territory over the next 30 years. Poland and Greece are now just slightly below them in GDP per capita - and Lithuania is above them (unthinkable circa the mid 1990s).

Realistically Japan is very close to being a second tier economy. It's quite plausible that Croatia and Latvia will pass them on GDP per capita over the next decade. 7-11 Japan would be relatively inexpensive for the citizens of any affluent nation, because Japan is so much poorer than it used to be.

rjh29 17 hours ago

jmknoll 14 hours ago

osnium123 3 hours ago

nokeya 9 hours ago

dmos62 12 hours ago

AtlasBarfed 2 hours ago

wahnfrieden 17 hours ago

darkwater 8 hours ago

And how had the Japanese inflation / cost of living changed over the last 10 years or so? I went there in 2015 and now hearing this I'm strongly thinking about paying another trip there... I mean, back then 1 EUR bought 135 yen and now it's 185, and I already remember restaurants to be pretty cheap for the average quality, while hotels/apartments sucked a bit - especially in room size.

rjh29 5 hours ago

irjustin 17 hours ago

YT channel @japaneats is easily my favorite for seeing what's available in 7-11 japan.

jmward01 a day ago

Having spent a significant amount of time in Japan, 7/11 there is an experience the rest of the world needs to know.

satvikpendem a day ago

I wonder how 7/11 in the US will change now that the Japanese version bought out the US version. Will we actually have hot and prepared food like Japan? I doubt it, seems the supply chain infrastructure just isn't there.

rhplus 6 hours ago

7/11 Japan really benefits from urban density, which in turn makes the distribution of fresher food and smaller footprint stores much more of a factor.

The distribution network even shows up in maps. There will be clusters of 7/11 in Japanese cities which is more efficient than spreading them equally.

https://conbini.kikkia.dev/

AlexAplin 21 hours ago

Besides the context in the other comments, they pushed the Japanese fresh food angle in a media blitz pretty hard last year (https://www.nytimes.com/2025/09/09/business/7-eleven-ceo-ste...). Egg sandwiches seem to be the most reliably available in the contiguous states, but you can also spot egg rolls and onigiri. They're also now bracing to close hundreds of stores and reopen a fraction of that number to match the new model: https://www.forbes.com/sites/pamdanziger/2026/04/17/7-eleven...

Larrikin a day ago

It's been fully owned by the Japanese company for over 20 years

ssl-3 20 hours ago

As others have mentioned, 7/11 in the US has been owned by 7/11 (Japan) for quite a long time, now.

There's some important organizational differences: Stores in Japan are almost entirely franchisee-operated, while stores in the US are more-or-less split 50% on being franchises or corpo.

It's hard to draw conclusions when they're shaped so differently.

But I can say this: Speedway is a large US chain of gas station/convenience stores, with ~2,800 locations (all of them corpo). They varied a lot; some had hot made-to-order food, some others were limited to roller dogs and baked, frozen pizza that was in many ways indistinguishable from cardboard.

There has never been a time when Speedway was awesome, but there have been times when it was acceptable. It was usually better in the suburbs, and worse in the cities (I've seen some weird shit happen at Speedway stores in cities, but they generally kept up with the chaos).

Overall, I'd give 5/10 -- it was often convenient and generally open 24/7, but at all times any of them could have used a lot of very obvious improvement.

5 years ago, 7/11 bought Speedway. They've subsequently managed to allow it to become even worse. Things are dirty, disorganized, clearly lacking any direction other than that which leads towards dilapidation, and the staff just doesn't appear to care about any of it.

Under 7/11's ownership, my buying habits have shifted from "Hey, there's a Speedway. Let's stop in and get a soda or some coffee, or maybe a sandwich" to "Oh look, it's a Speedway. Let's keep moving."

Their accomplishments here are very impressive.

stephenhuey 2 hours ago

As someone who remembered 7/11 commercials as a kid in Texas in in the 80s, I thought they had completely died out in the USA until I spent a summer at a university in Mexico and there was a local 7/11 which was surprisingly nice. But unless they up their game in the USA, I see all the typical gas stations we grew up with as fading due to changing standards. Buc-ee's started in a tiny Texan town where some relatives live and now stretches from Colorado to Virginia to Florida. In addition to the vast amenities, including delicious fresh barbecue and salads, they have clean bathrooms and treat employees well. There's no going back (I hope), and I'm surprised they're not in California yet, though I guess California has stuff like EddieWorld. I recognize that this leaves an opportunity for smaller gas stations to try to improve to offer good-enough service since Buc-ee's focuses on larger stores, but my hope is that the elevated standards will trickle down to forcing smaller ones to raise standards. Seems like 7/11 would be well-positioned to adopt that strategy to become that dominant smaller store, if they're paying attention.

bandrami 12 hours ago

7/11 has had hot prepared food for decades in the US. Pizza, meat pies, rollers, and those hot dogs

mgiampapa a day ago

7/11 Japan has been running the stores in Hawaii for ages, just look there.

kelnos 13 hours ago

The stores in Hawaii are certainly nicer and more full-featured than the ones on the US mainland, but the stores in Japan and Taiwan are still light-years ahead.

AtlasBarfed 2 hours ago

It's not like the corner store isn't a thing in places like New York and Chicago.

Is that sector ripe for consolidation?

m0llusk 21 hours ago

The waste generated is also a major challenge. Having fresh food always ready means trashing a lot of meals. In the US there are networks of food banks and such, but it can still be difficult to keep up with the flow of unpurchased food that is no longer fresh.

charcircuit 10 hours ago

You can just throw food in the garbage.

GuinansEyebrows 3 hours ago

ssl-3 21 hours ago

How is this waste dealt with in Japan? Why can't whatever-that-is be implemented in the US?

rjh29 18 hours ago

thaumasiotes 19 hours ago

soared 16 hours ago

7/11 has always had hot pizza, fried chicken, rollers, etc in my area?

UncleOxidant 19 hours ago

Would be great if we could get oniguri in US 7/11s.

m463 21 hours ago

I was in 7/11 in the US and they sell egg sandwiches.

coincidence?

criddell 5 hours ago

Did you try one? Egg sandwiches really aren't my thing but I've always wondered if the US version comes close to the quality of the Japanese version even if some of the details (like presence of bread crust) differ.

wat10000 2 hours ago

ronnier 18 hours ago

Many don't realize 711 was started in Dallas, Texas (by Joe C. Thompson). 711 is an interesting part of American and Japan culture

arjie 21 hours ago

The local stores in Japan and Taiwan are really nice. 7/11 and Family Mart are these pleasant places where you can see schoolchildren sitting chatting and eating. That’s not something you’d see in San Francisco.

You’ll see adults with children sometimes at Whole Foods, which is nice, but unattended children not so much.

AznHisoka 18 hours ago

I’ve seen little children take the subway alone in Japan. Its a completely different environment

ShinTakuya 15 hours ago

For what it's worth, this is commonplace in Australia too. I feel like you're describing a general safe country thing. I've lived in Japan so I know it's probably one of the safest places in the world, but I feel like what this thread describes is more US/Canada/some Euro countries being particularly dangerous, and not Japan being uniquely safe.

vkou 14 hours ago

kelnos 13 hours ago

vkou 18 hours ago

Or walk home from school, or the playground, or wherever they are going from, through the middle of what in any NA city would be described as 'downtown', and would get CPS dispatched on speed-dial.

UncleOxidant 19 hours ago

> but unattended children not so much.

But that's down to larger cultural differences. Japanese schoolchildren probably get less supervision overall than their US counterparts.

sumedh 6 hours ago

Can confirm what others have posted, i tried some random snacks/sweets in some of the 711 stores in Japan and they were really good, for some reason I was not expecting it to be so good.

Svip 13 hours ago

Apparently, the three 7-Eleven stores with the highest revenue are all located in Denmark[0], two of which are located at Copenhagen Central.

[0] https://www.retailnews.dk/article/view/1178986/6000_kunder_o... (Danish)

krial 12 hours ago

Doesn’t surprise me. Had a layover in Copenhagen and they charged $7 for a coke.

firefax a day ago

I ate a lot 7/11 onigiri as a poor grad student exploring Tokyo on a long layover once... they're truly wonderful little stores. (They also are one of the few places you can use an ATM, very useful given how cash based Japan is)

He can be proud of the legacy he built, which is something many American founders cannot say with a straight face.

Rest in power sir.

decimalenough 21 hours ago

This is a bit out of date. These days basically any ATM allows foreign cards, just in time for Japan to finally switch to electronic payments in a big way (in particular PayPay).

ak217 21 hours ago

Yes. The payments landscape has shifted pretty dramatically in Japan over just the past 3 years. It used to be that you had to worry about getting cash, IC cards, refilling said IC cards, going to an actual bank with your passport, etc. Now all you need is an iPhone (although I hear Android phones from outside Japan still can't use suica).

nyx 20 hours ago

decimalenough 20 hours ago

rjh29 18 hours ago

kelnos 12 hours ago

vkou 18 hours ago

kelnos 12 hours ago

There are still significant gaps. I was heading from Narita to Shinjuku about a year ago, and after I got off the Narita Express, I realized my Pasmo card (which I hadn't used in about 8 years) didn't have enough on it to get me the rest of the way. There were two ATMs I could find in the (reasonably-sizeable) train station, and neither accepted my US-issued VISA debit card. I had to walk down the street to -- of course -- a 7-Eleven to use the ATM there.

During the rest of my week and a half there, I saw plenty of other ATMs that appeared identical to the ones in the train station that didn't work for me.

RJIb8RBYxzAMX9u 19 hours ago

> These days basically any ATM allows foreign cards

I thought so, too, and perhaps it's just bad luck, but I was at Tokyo Station a few months ago, and I wasn't able to withdraw cash from Mizuho Bank's -- one of the largest retail bank in Japan -- ATM from my US debit card. I ended up walking (getting lost for) ~10 minutes to a Seven Bank ATM, and withdrew cash there without issue. So YMMV.

Larrikin 21 hours ago

Most let you use them, the post office and 7-11 had the lowest fees

qmarchi 19 hours ago

I would still call this accurate.

ATMs from the major banks (SMBC, Mizuho, Yuucho, etc.) are still extremely picky about supporting US cards. Most will do it... for an egregious fee.

Kombini ATMs are better about this, but 7Bank ATMs remain the gold standard with no fees outside of whatever the bank itself charges. LawsonBank is OK, but few/far between. Enet (at a lot of kombinis) are terrible.

Disclaimer: Former Visa, current PayPay employee

tomhow 17 hours ago

> He can be proud of the legacy he built, which is something many American founders cannot say with a straight face.

Please don't use an obituary to make a nationalistic swipe on HN.

MichaelZuo 20 hours ago

American founders aren’t necessarily more malicious on average.

They just end up rewarded after doing shady tricks more often. Whereas in any other country being too devious too often is fatal.

I guess the archetypal example on HN would be Microsoft or Oracle.

kmbl 20 hours ago

> The company's forays into Internet marketing began with a bookselling partnership with Softbank and a book wholesaler in 1999; most books are paid for and picked up at local Seven-Elevens. The next year he engineered a $375 million partnership with NEC, Nomura Research, and Sony, called 7-dream.com, that promised to offer 100,000 products and services over the Internet.

I was living in Japan around 2008 and remember buying concert tickets and picking them up a conbini after purchasing online. I don't remember whether it was a 7 Eleven or Lawsons, but maybe it was a result of this.

QGeometry 13 hours ago

I lived in a city with the highest density of 7-11s per capita. There was a 7-11 at almost every street corner. 7-11s in the US are day and night from those in Japan, Taiwan and Hong Kong. Can you imagine you could pay your utility bills, print documents, fax and even have a full wifi cafe experience all under one roof? In Japan, Lawson is probably more popular though.

thr1owaway9621 21 hours ago

Japanese 7-11 is a fascinating story.

Here is decent video on Youtube that goes into the history of the company, and why 7-11s are so different in the US and Japan (tldr: it's the core culture/infrastructure differences):

https://www.youtube.com/watch?v=a3EH4VmxMAo

L_Rahman a day ago

I learned today that 7/11 in Japan wasn't a pure licensing play but a technology enabled business model disruption of large grocery stores and mom-and-pop convenience stores. The launch of 7/11 Japan introduced: franchising, JIT inventory management, and centralized POS terminals to the Japanese retail market. The linked article explains this in more detail.

ranger_danger a day ago

Here's a fascinating video I enjoyed that explains how their business model worked (only) in Japan: https://www.youtube.com/watch?v=a3EH4VmxMAo

dilawar 7 hours ago

I was amused today when Morty was praising 7-eleven in s0901.

TurdF3rguson 13 hours ago

Pour out a little Big Gulp.

paradiseluck 13 hours ago

Might be appropriate with a Pokari sweat or 196, but would love to try a Japanese take on big gulps.

akoboldfrying 7 hours ago

I read the entire article, including such gems as

> Suzuki was always known for being hard on staff

and I'm left wondering: Why is any of this interesting to someone who is not in Mr. Suzuki's family or circle of friends?

dreamcompiler 21 hours ago

I almost never go to a 7/11 in the US but every time I go to Japan I visit a 7/11 at least once a day. No matter where you are in Japan there's likely a 7/11 within walking distance and besides the usual assortment of drinks and snacks you can get quick full meals there of high quality.

https://thisis-japan.com/7-eleven-japan-guide-2025/

Klonoar 20 hours ago

Conbini meals only register as "high quality" to you because your comparison point (e.g, American 7-11) is an abysmal excuse for food. The food is, in reality, not that special.

rjh29 18 hours ago

The first few years in Japan I loved combini food because of the novelty. Then you realise it's still processed crap loaded with chemicals and usually nutritionally poor (lots of rice, very little veg or protein) barely better than supermarket "ready meals" (or bento/souzai) and more expensive.

It's the honeymoon effect I guess.

klausa 9 hours ago

This hot take, along with the "oh you can get better chicken than FamiChiki almost anywhere in Japan", drives me _nuts_, even as I live in Tokyo.

Yes! There are better options available if I want to sit down for a meal, or even just wait for a couple of minutes for someone to fry me a piece of chicken to order.

That's _not the point_! Both the SEJ meals, and FamiChiki, are _fantastic_ for what they are — available in literally tens of thousands of locations across the country, and available _instantly_, 24/7.

They're both _not that special_ if you compare them to a "real" restaurant (though, and I will die on this hill, FamiChiki is hands-down better than a good ~80% of chicken I would get in a restaurant in my home country; but that's a somewhat different conversation).

But if you compare them with convenience store meals available elsewhere in the world (especially in the broadly understood West), they still _are_ pretty damn special.

(And don't get me started on the 7-11 frozen pizzas from Da Isa. Those, reheated in a Balmuda also clear a good 75% of "real" pizzerias back home, and not because pizzerias in Berlin or Warsaw are particularly bad!)

Klonoar 2 hours ago

maattdd 9 hours ago

dboreham a day ago

Wondering if there's a better reference article for this. The current link goes to a page with so many adverts that I saw no actual content on my phone screen.

ranger_danger a day ago

No ads here on desktop or mobile with ublock origin.

satvikpendem a day ago

The fact that people in the current year still don't use ad blockers baffles me. Even on mobile, use Firefox with uBlock Origin and/or DNS66 or AdAway for OS wide blocking, or even just set dns.adguard-dns.com in your phone DNS settings.

ssl-3 21 hours ago

b65e8bee43c2ed0 16 hours ago